Latest News

Latest Press Releases

May 15, 2012: NMPF Urges Senate to Act on Farm Bill as Soon as Possible
April 27, 2012: National Milk Producers Federation Statement on Department of Labor Child Labor Announcement
April 26, 2012: Senate Agriculture Committee Approves Dairy Policy Reforms in Farm Bill
April 26, 2012: NMPF President Urges House Committee to Include Dairy Security Act in Farm Bill

Monthly CEO's Corner

May 2012: The Happy News About Mad Cows
April 2012: No More Games of Kick the Can
March 2012: The Right-Sized Answer
February 2012: 2012 Shaping Up To Be Good Year For Exports

News for Dairy Coops: May 2012

Foundation for the Future/Dairy Security Act

Foundation for the Future, which has evolved into the Dairy Security Act, is a package of proposed dairy policy programs that dramatically improves the traditional approach to dairy policy and fosters a more economically-viable and secure future for dairy producers. Learn more by visiting www.futurefordairy.com. The website contains helpful resources such as a Dairy Security Act fact sheet.

As part of the efforts to garner support for the Dairy Security Act, NMPF has prepared a series of flyers that highlight different aspects of the legislation. Each flyer will be posted online for general use after it has been sent to Capitol Hill.

Flyer 1 - Time to Enact a Dairy Program That Works (PDF) (JPG)

Flyer 2 - Dairy Farmers Can't Afford Another 2009 (PDF) (JPG)

Flyer 3 - Does This Sound Fair? (PDF) (JPG)

Flyer 4 - A Dairy Program Designed to Protect Farmers and Encourage Exports (PDF) (JPG)

Flyer 5 - Here's a Dairy Program That Will Help Farmers and Reduce Hunger (PDF) (JPG)

Flyer 6 - The Dairy Debate is Not Farmers vs. Processors (PDF) (JPG)

NMPF continues to urge dairy producers and their cooperatives to contact their U.S. Senators and tell them to support the Dairy Security Act when the 2012 Farm Bill arrives for a vote in front of the full Senate. NMPF's Dairy G.R.E.A.T. website provides an easy way to do so.

NMPF Assumes Management of REAL® Seal for Dairy Products

The National Milk Producers Federation (NMPF) will now manage the licensing and use of the REAL® Seal , one of the most iconic and recognizable product integrity logos used in the food industry, NMPF announced today.

Effective March 15, 2012, the management of the REAL® Seal program was transferred from the United Dairy Industry Association to NMPF. This change was the result of an agreement between the two organizations that the transfer was the best opportunity to place a renewed emphasis on highlighting the importance and value of American-made dairy foods.

Social Media Campaign to Highlight Versatility, Value of Butter to Consumers

Butter marketers will use a variety of social media tools in 2012 to better connect their product with consumers, as word-of-mouth marketing assumes a greater degree of importance in the dairy category. The centerpiece of the campaign will be a new blog, “Go Bold With Butter,” which will serve as a virtual kitchen where consumers can interact with a team of butter enthusiasts who will tout the value and versatility of butter.